The Poster Was Never the Problem by Itself
Ashley Miller, 21
7 reviews on RNKD
SPOILERS This review discusses the whole book, including how it ends.
Spoilers throughout, because this book is about what happens after a secret stops belonging only to the people who made it.
I liked this book much more than I expected to, which is inconvenient because it is also much stranger and more upsetting than the premise initially suggests. The premise sounds almost cute in a dangerous way: two isolated sixteen-year-olds make a creepy photocopied poster during one summer in Tennessee, hang it around town, and accidentally start a panic. That description makes it sound like a coming-of-age story about outsider art and a weird friendship. It is that, but it is also about responsibility, fixation, mental illness, consent, class, artistic ownership, and the way adults build an explanation around a thing before they ask what actually happened.
Frankie meets Zeke at a public pool during a greased-watermelon contest, which is an excellent opening because it tells you exactly what kind of summer this is. The watermelon is covered in Vaseline, the boys are beating each other up, the lifeguards are not paying enough attention, and Frankie is standing outside the whole event while wanting very badly to be included in something. She eventually pays her brothers twenty dollars to help Zeke win. That detail stayed with me. Frankie does not suddenly become brave or socially capable. She solves the problem with cash and three feral brothers. It is practical, slightly ridiculous, and emotionally accurate.
That is what works best in the first half. Frankie and Zeke are not presented as secretly cool teenagers waiting for the right people to recognize them. They are lonely, anxious, horny in a confused and mostly nonsexual way, and desperate to make something that proves they are not ordinary. They find an abandoned Xerox machine in Frankie's garage, fix it by removing a jammed piece of paper, and begin experimenting. They drag photographs across the glass. They copy faces. They make images that look ugly and beautiful at the same time. Then Frankie writes the sentence that becomes the center of everything: "The edge is a shantytown filled with gold seekers. We are fugitives, and the law is skinny with hunger for us."
The sentence is not supposed to mean anything specific. That is the point, or at least it is the point before other people start assigning it meanings. Zeke draws collapsing shacks, children in beds, and giant hands reaching but never quite touching them. They cut their fingers and put blood on the original poster. Frankie is injured more seriously than Zeke because she slips with the X-Acto blade, and he wraps her finger in his shirt. They make copies and hang them around town. At first almost nobody cares. Then people start caring in exactly the worst possible ways.
What I found convincing is that the panic does not begin because the poster is inherently powerful. It begins because people keep adding their own fear, boredom, certainty, and need for a story. A local newspaper turns two teenagers' fake abduction story into evidence of a satanic cult. The police look for a black van and tattooed strangers. Adults who should know better treat a vague image as a threat because "mystery" is more exciting than "some kids made this." The poster becomes a system of reactions. Frankie and Zeke start it, but they lose control almost immediately.
The book is especially good about showing how quickly an object can become a job. Frankie and Zeke make more copies because the first copies are not enough. They map where the posters go. They check which ones have been removed. They put them in mailboxes, library books, cereal boxes, bathrooms, and an abandoned house. The project becomes repetitive, but the repetition is the point. Frankie needs the poster to keep multiplying because she is afraid the summer, Zeke, and the version of herself she has discovered will end. She is not just spreading art. She is trying to make time stop by giving it more evidence.
I understood that impulse, even when I did not approve of her. The book gets very specific about the difference between making a thing and controlling what it does. Frankie believes that because she and Zeke made the poster, they still own its meaning. But once other people copy it, edit it, sell it, misunderstand it, or use it to frighten themselves, the original intention becomes only one fact among many. A college student makes a worse version on orange paper. Lyle Tawwater redraws the poster with a little girl in a hospital bed. Other people make their own versions. The phrase travels beyond Coalfield. Frankie is furious that everyone is touching something that used to belong to her and Zeke, but there is no way to make a public object private again.
This would be a much easier book to admire if it did not make Frankie responsible for so much damage. Lyle dies while climbing a water tower to hang posters. Then the Poster Posse fires weapons at imagined fugitives and shoots people. One man loses an eye. Casey Ratchet is killed. Frankie knows the poster did not physically force anyone to do these things, but she also knows that the chain of events begins with her. Zeke understands this before she does. Their argument in the car over corn dogs is one of the strongest scenes in the book because neither of them gets a clean moral position. Zeke wants to believe that good intentions matter. Frankie says she will accept some responsibility but cannot stop making the posters. She knows she is choosing the obsession over the people harmed by it. That is not a comforting answer, but it is an honest one.
The worst and most important part of the book is what happens in Memphis after Zeke sees his father with another woman. Zeke attacks him, Frankie kicks him, and then Zeke tries to have sex with Frankie in the car while she is trying to keep him from hurting himself. She says no and eventually pushes him away. He stops and apologizes, but the scene does not become harmless just because he stops. Frankie spends the rest of the book making excuses for him, which is believable and painful. She thinks protecting the person who hurt her proves that she is strong enough to keep both of them alive. It does not. It shows how badly she wants the original summer back, before the poster became evidence and before Zeke became capable of hurting her.
The book does not treat Zeke's bipolar diagnosis as an explanation that neatly resolves him. That matters. His illness is part of his life, but it does not erase the choices he makes, and it does not turn Frankie into his caretaker. Their reunion twenty-one years later is awkward in a way I appreciated. Frankie arrives wanting to recover the teenage Zeke and finds Ben, an adult who inks comics, lives with his parents, has a girlfriend, and has worked hard to manage his mental health. He remembers what happened. He is ashamed. He does not want Frankie to tell the reporter that he helped make the poster because he believes the consequences will be worse for him than for her. She is hurt, but he is not wrong.
Frankie agrees to say she made the poster alone. I expected this to feel like a sentimental reunion or a big forgiveness scene, but it does not. They make a new drawing together, and Zeke draws the old poster again for her. Then he draws a house surrounded by fire, with the flames marking what is inside and outside. That image says more than their conversation. They are not going to recover the summer. They can only make one more thing and leave it there.
I also liked the way the book handles Frankie's adult life. She is a successful author, married to Aaron, and the mother of Junie, but success has not removed the secret. She has built a normal life on top of the old one and assumes that keeping the poster hidden is the same as keeping the damage contained. Her confession to Aaron gets a reaction that is not theatrical. He is angry that she never told him, angry that she still puts up posters, and frightened that there may be more secrets. His line that it would have made more sense if she had cheated on him is funny, but it also identifies the actual injury. He cannot organize this confession into a familiar category. There is no reasonable household procedure for learning that your wife started a national panic as a teenager.
Frankie's mother is the person who understands her best. When Frankie finally confesses, her mother says she already knew. She noticed the missing copy paper. She saw how strange Frankie was that summer. She did not confront her because Frankie eventually survived and built a life. That is both loving and terrible. Her mother did not think confession was necessary if Frankie could function. Frankie has spent decades treating the secret as a crime scene, while her mother saw it as a dangerous, beautiful thing her daughter made and then outgrew enough to keep living.
The ending with Junie is sentimental, but it earned that sentiment. Junie already knows the phrase because Frankie whispered it to her as a baby. When Junie asks whether everyone is a fugitive, Frankie says yes. The phrase changes again. It is no longer only a private code between Frankie and Zeke, or a public threat people misunderstand. It becomes a lullaby, a way of telling a child that everyone is vulnerable, strange, temporary, and still part of the same world. I usually get impatient when a book tries to turn its central symbol into a universal message, but here the shift works because the novel has spent so much time showing how meanings multiply.
My only real complaint is that the book sometimes explains the meaning of its own images after the image has already done the work. Frankie will have a strong, unsettling thought, then add another paragraph telling me how unsettling it was and what it represented. The voice is intentionally obsessive, so some repetition belongs there, but the novel occasionally repeats its emotional conclusion after I have already understood it. The long catalog of what happens to the poster after the Coalfield Panic is funny and effective, though it also pushes the book toward a fable when the earlier scenes feel more grounded.
Still, I finished this quickly because I wanted to know whether Frankie would admit what she had done, whether Zeke would come back, and whether the book would punish her for continuing to love the poster. It does not offer punishment or absolution. It offers consequences, survival, and a choice. Frankie can tell the public story and keep the private one. She can admit that the poster was hers without giving everyone the entire truth.
This is a book about art, but not in the clean version where making something automatically makes you brave or good. It is about the frightening possibility that making something can be the most important thing you have ever done and still hurt people. Frankie knows the poster was beautiful. She also knows what followed it. Both facts stay true. That is why the book worked for me. It does not ask whether the poster was worth it. It asks what a person does after deciding that it was.